It’s important to know how close you are to your subject matter, because the more familiar you are with your content the less sharp you get at asking the right questions and driving out assumptions
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Running your podcast like a business
I recently read an article that suggested podcasting success came through running it like a business. The article pointed to the highly successful Keith and the Girl podcast and suggested ways that they have been successful. I agree with the idea that a podcast can be run like a business, but felt that I could build on this article to help you get a better handle on the steps to success.
ABOUT JAMES WILLIAMS
James Williams is a communications manager and entrepreneur from Sydney Australia. He is the founder of the Lifestyle PodNetwork - Australia's fastest growing podcast network...
Follow @jameswilliams90 on Twitter
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